Invitation to tender for Bord Bia’s Sustainability Understanding for Asian Consumers

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Invitation to tender for Bord Bia’s Sustainability Understanding for Asian Consumers

Bord Bia (Irish Food Board)

## Summary Bord Bia is procuring a consultancy service to develop sustainability understanding strategies tailored for Asian consumer markets. This open tender aims to enhance the global competitiveness of Irish food and drink exports by addressing specific regional sustainability expectations.

## Scope & Deliverables - Research and analysis of sustainability trends and consumer perceptions in key Asian markets. - Development of strategic frameworks to communicate Irish food sustainability credentials effectively. - Creation of actionable recommendations for industry stakeholders to align with Asian market demands. - Final report and presentation of findings to Bord Bia.

## Key Requirements - Proven experience in market research, sustainability consulting, or international trade strategy. - Demonstrable understanding of Asian consumer behavior and sustainability regulations. - Strong analytical skills and ability to synthesize complex data into clear strategic insights. - Relevant professional qualifications in business, sustainability, or related fields. - Previous experience working with or for Irish food industry clients is advantageous.

## Commercials & Timeline - Estimated value: €69,000.00 - Submission deadline: Mon Aug 11 12:00:00 IST 2025 - Contract duration: Not stated - Framework/DPS: Not stated

## How to Bid - Submission method: Electronic submission via the specified tender portal (details in full tender document). - Languages: English. - Key documents to prepare: Technical proposal detailing methodology and team expertise; Financial proposal with cost breakdown; Completed eligibility and compliance forms.

## Bid Considerations - Suitability: Ideal for specialized consultancies with strong networks in Asia and expertise in food sustainability. - Opportunity: High visibility within the Irish food export sector; potential for follow-on work or strategic partnerships. - Risk: Narrow scope may limit scalability; competitive bidding from established international firms. - Action: Verify specific technical requirements and team composition criteria in the full tender documentation before committing resources.

Open procedure. Any interested supplier may submit a tender. There is no shortlisting stage — all compliant bids received by the deadline are evaluated against the published award criteria. It is the most common route for Irish public contracts and is open to SMEs and new entrants.

Bord Bia (Irish Food Board) has 21 tender(s) tracked on TenderScout, of which 3 are currently open. On the EU TED record this buyer has awarded 143 contract(s) worth around €149,541,270.

Recent awarded suppliers include Sprim, Bord Bia, Code Plus Ltd, Garden Events Ltd, Rothco.